The emergence of smart homes will become the key to the further development of the Internet of Things in 2020

The rapid development of the Internet of Things is making people usher in the era of the Internet of Everything. Smart home, as an emerging thing, has sprung up in recent years and has become a hot spot in the industry.

The world-renowned market research organization Strategy Analytics recently released the latest research report that smart home will become the key to the further development of the Internet of Things in 2020, when the number of connections will reach 50 billion. Experts predict that smart homes have broad prospects and will become the main driving force for the growth of the Internet of Things market in the future.

The Strategy AnalyTIcs report "Connected World: Smart Home is the Key to the Growth of the Internet of Things in the Future" pointed out that companies have been a key market for IoT use in recent years, but long-term forecasts indicate that smart homes will likely become the main growth driver for IoT device deployment in 2020. Driving force, the number of connections will reach 50 billion by then.

According to the report, the research found that as part of the deployment of IoT devices, smart home devices will surpass smartphones in 2021; the Internet of Things is expected to grow by 17% in 2017, and the annual growth rate will drop to 9% by 2021; enterprises The Internet of Things currently accounts for 52% of the total Internet/Internet of Things terminal market stock.

Bill Ablondi, Research Director of Strategy AnalyTIcs Smart Home Strategy, believes that “Smart home is only in the initial stage of its development. As more and more connected devices are installed in the home, it will become the largest in the wider Internet of Things in the next ten years. One of the market segments."

In China, the smart home market has been developing vigorously in recent years. According to the prediction of professional research institutions, during the period 2015-2020, my country will replace the United States and become the region with the fastest growth in the smart home market. By 2018, my country's smart home market will reach 139.6 billion yuan, and it is expected to become the largest smart home market in Asia by 2020.

From the perspective of the industry, four major changing trends make connected smart homes a reality. At the same time, these four major trends will also accelerate the further expansion of the smart home market. The first is interconnectivity and intelligence. Advances in smartphone technology and processing capabilities have greatly improved the interconnectivity of home appliances. The adoption of big data and artificial intelligence allows some applications to meet the needs and expectations of users, making home life increasingly intelligent.

The second is interoperability. As the interoperability between products produced by different manufacturers continues to increase, smart home applications are gradually becoming popular among consumers. The rapid increase of industry alliances and the efforts made for standardized protocols and open platforms have resulted in the continuous improvement of the smart home ecosystem.

The third is product availability and cost. Almost all types of home appliances are already automated products, 80% of which have been intelligent and can be purchased on the market. As the cost of key technologies and components drops, the prices of smart home devices such as washing machines, refrigerators and door locks will also become more affordable.

Finally, there is a new profit model. Smart home applications are being connected with a wider network to connect all companies in the ecosystem and give birth to a new profit model. For example, networked refrigerators with LCD displays can generate revenue through online advertising.

Recently, international Internet giants have increased their smart home equipment. Amazon has launched a variety of Echo smart home upgrade products; Google released Google Home Mini and HomeMax; Microsoft is also deploying Windows 10-based control smart home devices.

The domestic smart home market has also long been around the world. Among them are network communication giants such as Huawei, traditional home appliance companies such as Haier and Midea, and Internet manufacturers such as Xiaomi, JD.com, and 360. In addition, a large number of emerging Internet startups are also rushing. Into.

At present, in the domestic smart home market, smart speakers are regarded as the entry point for smart home entrance and home artificial intelligence interaction, triggering a large number of technology companies to vie for layout. Alibaba, Baidu, JD.com, Xiaomi, Lenovo and other first-tier manufacturers have waded into this area. A popular area. The agency predicts that in 2017, the global sales of smart speakers will exceed tens of millions of units, and in the next five years, its output value will reach a scale of nearly tens of billions of dollars.

"The smart home industry is not currently dominated by a single company." Gu Guoping, CEO of Shanghai Phicomm Data Communication Technology Co., Ltd., said that smart home is an industry development trend. Before, many home appliance manufacturers were doing smart home. It can be said that they have started. This market, but the industry has not yet formed a climate.

Smart routers are another hot field in the current industry vying for layout, and are also regarded as a major entrance to smart homes. According to Li Shaozhang, vice president of Phicomm, a smart home needs to have two factors. First, home devices need to be interconnected, and secondly, it can have a certain degree of artificial intelligence. In the smart home system, the router will play an extremely important role, because it carries all the data circulation.

As another common entrance for smart homes, fingerprint locks are widely used. In the current situation where the smart home market has not yet awakened, smart locks have taken root in a variety of smart products, and there is a huge room for market growth in the future. Haier, Dahua, Haikang, ZTE, Lenovo and other giants in various fields have also entered strongly with capital, and the industry has been full of smoke for a while.

Although the current domestic smart home market is very hot, and various manufacturers are showing a tendency to get together, but in the eyes of experts, the smart home market is as large as trillions of dollars and has huge potential. The only active market at present can be described as the "tip of the iceberg". Many manufacturers' products are still in the stage of "concept greater than substance", and there are still limited explosive products on the market that can be generally praised by consumers.

For example, the dazzling variety of smart speakers on the current market appear to be tepid and do not produce too many explosives. In this regard, industry insiders pointed out that the reasons may include several aspects. For example, the interactive experience provided by the device is far from human-computer interaction, and the "core value" of smart speakers is not standardized.

International Data Corporation (IDC) believes that the development of the smart home industry ecology will have broad demand prospects in the future. However, the current use experience of smart home products and services does not meet user expectations, nor does it meet the smart needs of users. The main reason for this phenomenon is that the technical service driving force of the smart home is not yet complete.

At present, the development of the smart home industry still faces many technical challenges. For example, network standards are not uniform, and there are barriers to home interconnection; sensors, as the entrance of smart homes to perceive the outside world, cannot achieve accurate information capture, and thus cannot carry out effective information transmission; home automation services need to achieve the ultimate goal through artificial intelligence and data analysis. Artificial intelligence technology is still in its infancy, and it cannot fully understand people's life behaviors and habits, and it is not yet able to collect diversified data.

To this end, IDC recommends that relevant companies build a panoramic ecological map of user experience from the perspective of users, simplify user operations, and improve the efficiency of smart home use. At the same time, companies need to unite partners in the smart home ecosystem to promote collaborative innovation and determine cooperation mechanisms. In addition, it is necessary to establish a standardized platform interface so that partners can quickly connect and simplify the information interaction in the future composite ecosystem.

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