User experience-oriented iQiyi 4KVR one machine open beta 3 months software and hardware upgrade

On July 28th, iQiyi's first VR device, the Adventure 4KVR all-in-one, underwent an impressive upgrade, introducing significant improvements across four key areas: system, hardware, applications, and content. These enhancements aim to deliver a richer and smoother technological experience for users. Notably, this device previously made waves at CES Asia 2017, where it was honored with two prestigious awards—“Best VR/AR Device” and “User Choice”—as the world's first VR camera equipped with a 4K screen. This latest update underscores iQiyi's ongoing commitment to pushing boundaries in virtual reality, while deepening the influence of artificial intelligence on users. By offering more engaging interactions, iQiyi is not only elevating video technology but also enhancing the overall user experience. Interestingly, despite these enhancements, the pricing remains unchanged, with the updated model available for purchase on both JD.com and iQiyi's official store. On the software front, this system upgrade underwent three iterations, incorporating 40 new features and resolving a cumulative total of 1,020 basic software issues. These changes simplify usage significantly. The updated Adventure VR now boasts improved viewing experiences, including full-format support for VR videos, automatic recognition of six different VR video formats, and a 2D split-screen feature that adds versatility to content consumption. For instance, users can play 2D games directly on the VR platform. Additional functionalities like handle corrections, shake and reset options, along with customizable cinema screens (distance, height, position adjustments), episode skipping, color temperature tuning, and blue light protection, ensure a fresh and intuitive interface. Hardware-wise, the new design prioritizes comfort with a lighter, more breathable exterior. Structural optimizations have led to a 12% reduction in body weight, making extended use more pleasant. Ventilation holes introduced in the rear shell and faceplate address the common issue of lens fogging in VR devices. Moreover, lens parameter adjustments enhance clarity and simulate human vision more accurately, delivering sharper visuals. The application segment saw the introduction of "Vivi," an AI companion inspired by her popularity during the beta phase. Based on user feedback, Adventure VR rebuilt Vivi’s image, giving her a sweet demeanor, captivating voice, and attractive presence. Her presence adds warmth to the user experience, guiding interactions naturally and seamlessly, making the device more enjoyable and immersive. Content-wise, the Adventure VR has expanded its offerings significantly, growing from 20 premium apps to over 235. Leveraging iQiyi's robust content ecosystem, the platform now includes dedicated sections for content ecology, interactive games, and high-quality applications such as video theaters, live streaming platforms, and gaming hubs. New interactive games featuring IPs like "Spiritual Domain," "Infernal Affairs," "Sacred Dispute," and "Fourth Space" have been added, alongside anticipated titles like "Ghost Blowing Lamps," "Holographic Commanders," "Farming Combat," and Google Daydream's "Hello Mars." These additions promise an even more immersive and refined entertainment experience. This latest upgrade reflects iQiyi's dedication to listening to user feedback. Feedback from dozens of industry media professionals, hundreds of VR testers, and numerous focus groups helped refine the 4KVR all-in-one. These efforts ensure continuous improvements tailored to meet user expectations, fostering a seamless and delightful experience. Technological advancements continue to shape iQiyi's VR strategy. From the 2016 VR ecosystem plan to the 2017 IGI World Conference, iQiyi has steadily evolved its VR offerings. Today, the company focuses on creating a mature and healthy development path by innovating and refining its products. Whether through diverse content strategies or cutting-edge hardware solutions, iQiyi remains committed to delivering exceptional value to its users, ensuring their experience remains at the forefront of VR innovation.

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