Copyright Office urges search and open sharing of "3B Wars" position 360

Copyright Office urges search and open access to "3B Wars" 360 Focusing on search disputes between Baidu and Qihoo 360, the National Copyright Administration recently stated for the first time that "For Baidu's rights to work, 360 captures through web snapshots, must obtain Baidu's authorization," and it is recommended that Baidu strengthen and 360 cooperation, and stressed that "government departments regulate the network copyright order, the ultimate goal is to facilitate the orderly and widespread dissemination of works, neither encouraging unauthorized dissemination, nor encouraging the dissemination of works."

The above statement was made on December 28th, 2012 by the National Security Bureau, the Ministry of Public Security, the Ministry of Industry and Information Technology, the National Internet Information Office and other four departments.

According to the notification, on December 21, 2012, the Copyright Management Department interviewed 360 and the person in charge of Baidu. They heard Baidu's complaints about the 360 ​​web search and provided a snapshot of Baidu's webpage and 360's defense opinions, pointing out that 360 comprehensive search provided Baidu with rights. Baidu's authorization must be obtained when the page of the content is taken as a snapshot.

In response to the copyright management department's interview with 360 related opinions with Baidu, 360 points ago told this reporter that 360 will respect and resolutely implement.

In the "3B Wars" that took place in August 2012, 360 search quickly gained the search market share of 10% of China's domestic search market after being on the line for a week, becoming the second largest search engine in the country, but at that time, the search function was mainly to aggregate Baidu, Google, etc. Multiple independent search engine search results, and soon counter-measures from Baidu, that is, users access to Baidu know through other services through the 360 ​​integrated search, was forced to jump to the Baidu home page. Subsequently, 360 in the counterattack will force all search results from Baidu related services to the "page snapshot" page. But it didn't take long for 360 to gradually change the countermeasures for providing Baidu web snapshots.

"360 users have been forced to jump to Baidu's homepage when they access Baidu's known, encyclopedic, library services, etc., resulting in users unable to directly access search results and seriously affecting user rights. In order for users to get a good user experience, 360 will be subject to technology. The screen shot of the Baidu website is used as a way to enter and link to Baidu search.” 360, said, “As we all know, 360 provides webpage snapshots for users from Wikipedia, knowledge, library and other content websites. The information content is made by users. Create and upload, its copyright should belong to the majority of netizens, not Baidu or a company.Baidu just provides a net platform for users to create and upload information, so Baidu has no right to prevent netizens from using and browsing these information content. 360 Reading this content should not be hindered either."

360 revealed that 360 provided users with a snapshot of Baidu's webpage. At present, Baidu does not provide any proof of entitlement; if Baidu can provide corresponding proof, 360 will give active support and cooperation.

In view of 360, China’s Internet search engine market is one of the largest, resulting in the proliferation of copyright infringement. Due to its long-term dominance in the market, Baidu's various line products, including music, libraries, and encyclopedias, have various copyright disputes all year round, and there are numerous lawsuits. Since 2010, Dangdang, Interactive Encyclopedia, and Shanda Literature have jointly requested Baidu to remove infringing content. Subsequently, 22 writers such as Li Chengpeng, Han Han, and Zhu Deyong jointly sued Baidu Library for infringement. In addition, the Chinese Association of Chinese Character Authorities also publicly called on all sectors of the community to join forces with Baidu. In September 2012, the Haidian Court conducted a centralized verdict on Baidu’s 14 infringement cases and supported the writers’ claims. At the same time, the Supreme People's Court issued the "Provisions of the Supreme People's Court on Several Issues Concerning the Application of Law in the Trial of Cases of Civil Dispute over Information on Internet Dissemination Rights," referring to online "infringement" cases such as Baidu's library, and further clarifying the "infringement information network" through judicial interpretation. The right to spread rights.

In previous "Jianneng Actions" over the past years, the National Copyright Administration and other relevant departments have carried out numerous renovations and criticisms of online infringements such as Baidu's library, music, and video. It is worth noting that the National Copyright Administration also expanded the scope of active supervision in 2012, including the Baidu Iqiyi Network into the scope of active supervision.

360, said that 360 and Baidu's search disputes have gradually subsided under the Internet Association's mediation, the two sides are in accordance with the "Self-discipline Convention" to develop rectification programs. As a newcomer to the Internet search market, 360 calls for the search industry to compete fairly and openly.

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